Human-Centered Design that Converts Users into Customers

Overview

At YTC Ventures, we deliver investor-grade UX Design and Usability services focused on value creation, scalability, and long-term product performance. Our work helps founders, promoters, and leadership teams reduce product risk, improve adoption, and increase enterprise and investor confidence.

We partner with HNIs, investors, funded startups, MSMEs, and enterprises to design digital products that are not only elegant, but commercially viable, scalable, and data-backed.

Our UX practice aligns user behavior, business strategy, and technology execution — ensuring products are ready for market, capital, and growth.


Our UX & Usability Capabilities

1. UX Design (User Experience Design)

We design experiences that align user needs with business goals.

Services include:

  • UX strategy & experience roadmap
  • Information architecture (IA)
  • User flow & journey mapping
  • Wireframing (low & high fidelity)
  • Interaction design
  • Design systems & UI guidelines

Outcome: Clear, intuitive user journeys that improve engagement and reduce drop-offs.


2. User Research

We remove assumptions by grounding design decisions in real user insights.

Research methods:

  • Stakeholder interviews
  • User interviews
  • Surveys & questionnaires
  • Persona creation
  • Empathy mapping
  • Competitive & market analysis

Outcome: Deep understanding of users, behaviors, pain points, and motivations.


3. Usability Design

Usability ensures that users can complete tasks easily, quickly, and without confusion.

Focus areas:

  • Navigation clarity
  • Content hierarchy
  • Accessibility principles
  • Task efficiency
  • Error prevention nOutcome: Products that are simple to use, learn, and remember.

4. Usability Testing

We validate designs with real users before and after launch.

Testing types:

  • Moderated usability testing
  • Unmoderated remote testing
  • Prototype testing
  • Live product testing
  • A/B testing support

Metrics analyzed:

  • Task success rate
  • Time on task
  • Error rates
  • User satisfaction

Outcome: Data-backed improvements that reduce risk and rework.


5. UX Audit & Heuristic Evaluation

Already have a product? We analyze what’s working — and what’s not.

Audit includes:

  • Heuristic evaluation
  • Conversion funnel analysis
  • UX & UI consistency checks
  • Accessibility review
  • Actionable improvement report

Outcome: Clear, prioritized recommendations to improve performance.


Platforms We Design For

  • Websites & landing pages
  • Web applications
  • Mobile apps (Android & iOS)
  • SaaS products
  • E-commerce platforms
  • Enterprise dashboards

Our UX Process

  1. Discover – Research, user insights, business goals
  2. Define – Personas, journeys, problem statements
  3. Design – Wireframes, prototypes, UI systems
  4. Test – Usability testing & validation
  5. Refine – Iteration based on feedback & data

Why YTC Ventures

  • Business-first UX thinking
  • MSME & enterprise-friendly approach
  • Data-driven usability decisions
  • Scalable design systems
  • Seamless collaboration with development teams

We don’t just make products look good — we make them work better.


Pricing Bands (Indicative)

Our pricing is structured to provide clarity, predictability, and strategic value, suitable for investor-led and enterprise environments.

1. Discovery & Research Package

Ideal for: New products, early-stage ventures, investor validation, market entry

Includes:

  • Stakeholder & founder interviews
  • User research & surveys
  • Persona & journey mapping
  • Competitive & market analysis
  • UX strategy & recommendations

Duration: 2–3 weeks
Investment Range: ₹1.5L – ₹3.5L


2. UX Design & Usability Package

Ideal for: MVPs, SaaS platforms, enterprise applications, funded startups

Includes:

  • Information architecture
  • User flows & journeys
  • Wireframes (low & high fidelity)
  • Interaction design
  • Usability-focused UI guidance
  • Design handoff documentation

Duration: 4–6 weeks
Investment Range: ₹3.5L – ₹8L+


3. UX Audit & Usability Testing Package

Ideal for: Existing products, scale-ups, performance optimization

Includes:

  • Heuristic evaluation
  • Usability testing (real users)
  • Conversion & funnel analysis
  • Accessibility & usability review
  • Prioritized improvement roadmap

Duration: 2–3 weeks
Investment Range: ₹1.2L – ₹3L


Engagement Models

  • Fixed-scope UX engagements
  • Retainer-based UX leadership
  • Investor & board-level UX advisory
  • End-to-end UX + UI + Development

Flexible engagement for one-time initiatives or long-term strategic partnerships.


Get Started

Whether you’re launching a new product or fixing an existing one, our UX team helps you design with confidence.

📩 Contact YTC Ventures to discuss your UX & Usability requirements.

consulting@ytcventures.com

Call / What’s App +91-9380376419

www.ytcventures.com


YTC Ventures – Designing experiences that users trust and businesses grow with.

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